customer needs – Page 2 – SteveBuelow.com

Tag: customer needs

Your best customers…

Posted on December 23, 2008 by Steve Buelow

You would love to have me for a customer. It's not just because of the volume of stuff I would buy, though of course that's important to you. And it's…

Do You Know Your ABC’s…? Part II

Posted on December 21, 2008 by Steve Buelow

Okay, so if we are committed to assembling a marketing dream team in 2009, we better get started. The core of the team is going to be... the team. Oh...,…

Do You Know Your ABC’s…? Part I

Posted on December 20, 2008 by Steve Buelow

In yesterday's post, we discussed the great ability that we have as small business owners and marketers to differentiate ourselves from our competitors. This is true for both product and…

What’s the difference…?

Posted on December 19, 2008 by Steve Buelow

Okay..., so how different is one drycleaner or laundromat from another? Or one mega-grocery chain store from its closest compeitor? What about one branch or another at the county library,…

The Freedom To Fail…

Posted on December 18, 2008 by Steve Buelow

Albert Einstein is credited with saying that “We can't solve problems by using the same kind of thinking we used when we created them.” I agree completely. In fact, it…

Can I Be Direct…? Part V

Posted on December 15, 2008 by Steve Buelow

So, the question comes up... with the ease of connecting through e-mail, social networking sites, and other online media, does traditional or direct mail have a place anymore? Well it…

Can I Be Direct…? Part III

Posted on December 13, 2008 by Steve Buelow

You don't like spam. Neither do I..., and neither do our potential customers. Spam is simply junk mail... electronically or otherwise. Spam annoys. So, here is easy advice; don't spam...,…

Is Bigger Always Better…? Part III

Posted on December 5, 2008 by Steve Buelow

You can get very big by staying small. In a previous post, I talked about turning around a company with my desire to stay local. Here's how we did it:…

Engage Ideal Customers In TheirSpace…

Posted on November 29, 2008 by Steve Buelow

Yesterday I wrote that in regard to the potential applications for small business marketing, I was not initially impressed with social media in general, or social networking in particular. In…

Powerful Connections…

Posted on November 28, 2008 by Steve Buelow

Three or four years ago, after hearing so much about social networking and it's potential impact on small business marketing, I needed to find out what the buzz was all about.…